Create a stronger Guru profile
Improve your photo, bio, services, service area, trust signals, care details, and booking confidence so Pet Parents feel comfortable choosing you.
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Start here to grow your Guru business
These are the highest-impact areas for better care, stronger trust, more bookings, and better earnings.
Resource Library
Browse Guru resources
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Use the Bookings & PawReports command center
Open a booking, message the Pet Parent, start or continue a PawReport, begin a live walk, add updates, and complete the care summary.
Increase bookings and earnings
Use availability, fast replies, repeat-client habits, smart pricing, My Calendar, and strong service quality to grow your Guru business.
PawReport Live and live walk tracking
Start PawReport Live from a booking, start or pause a walk, resume when needed, end the walk, and save distance, duration, photos, notes, and care updates.
Reviews, ratings, and trust signals
Learn how completed booking reviews work, how Pet Parents rate care, how ratings appear on public Guru profiles, and how to use feedback to grow trust.
Before every visit checklist
Confirm care instructions, access details, feeding, medication, emergency contacts, routines, walk expectations, and update expectations before every visit.
Communicating with Pet Parents
Use clear, warm, professional messages before, during, and after each booking to build trust and encourage repeat clients.
SitGuru-only payments and payout setup
Learn how Pet Parents pay through SitGuru only, how Gurus set up Stripe payouts, how tips and credits are tracked, and why off-platform payments are not used.
Guru Training Videos
A YouTube-style training library for profile coaching, PawReport Live walkthroughs, care standards, safety tips, communication, and earnings guidance.
Pet safety and emergency basics
Know what to do when something feels unsafe, a pet seems sick, access fails, GPS permissions do not work, instructions are unclear, or urgent support is needed.
Forms and templates
A practical area for visit notes, intake forms, pet routine forms, client message templates, and printable Guru documents.
Full Guru guide
Create a stronger Guru profile
Your profile is your storefront. A clear, complete, warm profile helps Pet Parents understand who you are, where you serve, what you offer, and why they can trust you with their pet.
6 min read
What a strong Guru profile should answer
Pet Parents should be able to quickly understand your care style, your service area, your experience, and what makes you dependable.
- Who you are and why you love caring for pets
- What city, state, ZIP code, and service area you serve
- Which services you offer and when you are normally available
- What types of pets, routines, and care situations you are comfortable with
- How you communicate before, during, and after care
Profile photo guidance
Use a clear, friendly photo where your face is easy to see. Avoid blurry photos, screenshots, heavy filters, group photos, or photos where Pet Parents cannot tell who the Guru is.
Bio guidance
Write like a real local person, not a resume. Mention your care experience, the pets you love working with, your reliability, and what Pet Parents can expect when they book you.
Guru checklist
✓
Clear profile photo uploaded
✓
Warm bio with real care experience
✓
City, state, ZIP code, and service area completed
✓
Services and pricing reviewed
✓
Availability current in My Calendar
✓
Pet care strengths and comfort level explained
✓
Profile reviewed for spelling, warmth, and professionalism
Pro tips
Mention your local service area by name so nearby Pet Parents feel like you are truly available to them.
Use specific care examples instead of saying only that you love animals.
Update your profile after every few bookings as you learn what Pet Parents ask most often.
Copy-ready message
Hi, I’m a local SitGuru who believes pets should feel safe, loved, and understood while their family is away. I’m reliable, communicative, and careful with routines, feeding instructions, walks, and updates. I’ll keep you informed with clear messages and PawReports so you always know how your pet is doing.